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Continuing Support for Private Practice, PECCA and VSP Vision Extend Vision Exam Rebate Through 2025

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Boca Raton, Fla. And Rancho Cordova, Calif. – Professional Eye Care Associates of America (PECAA) and VSP Vision today announce the extension of the VSP Vision Exam Rebate through 2025, offering doctors the opportunity to receive up to $10 per VSP commercial eye exam, and as much as $60,000 in total incremental revenue next year. To date, more than 2,000 practices have benefited from $20 million for the care they deliver to patients.

“Doctor response to the Vision Exam Rebate is resounding, and this innovative membership benefit is a clear demonstration of the unique value that PECAA and VSP Vision deliver to private practices,” said PECAA President Jonathan Worrall. “We hear every day from doctors who credit the rebate with their ability to invest in staff training, new technology and more. We’re proud to extend this offer that’s a differentiator for independent eye care.” 

Originally launched in July 2023, the rebate was extended through 2024 and subsequently enhanced by doubling the value. 

“The money that we’ve received from the rebate was used to fund the up-front investment in new frame lines, which we hadn’t had in a while,” said Dina Davis, OD, of Davis Eye Associates in Fayetteville, Arkansas. “With rising costs, the Vision Exam Rebate is substantial and very beneficial to independent practitioners.”

The extended rebate joins a suite of PECAA Max member offerings designed to support the long-term success of independent eye care professionals. 

“Private practice owners face many financial challenges,” said VSP Vision Chief Provider and Industry Solutions Officer Michelle Skinner. “The VSP Vision Exam Rebate helps ensure they have support to address these challenges head on and keep their practice on a trajectory to continue positive growth.”

Additionally, PECAA is pleased to announce the launch of PECAA Dry Eye Partners, a comprehensive program that supports private practice owners in enhancing their expertise around all aspects of dry eye disease. Delivered as a one-stop solution, the Dry Eye Partners program is available at no fee to PECAA Max members and provides a variety of education and consultation services, as well as deep discounts on the products and equipment used in treating dry eye disease. The program is available now in California, Colorado, Florida and Texas and will expand nationwide in 2025.

Dry eye was ranked as the second top area of specialty among those surveyed for the Eyes On Eyecare 2024 Dry Eye Report, and will account for 42% of practices’ clinical focus over the next 12 months. Further, with the prevalence of dry eye disease increasing — approximately 16 million Americans diagnosed and many others undiagnosed — and the global dry eye market’s $2.13 billon growth forecast, independents have a timely opportunity to offer dry eye services to help manage this ocular disorder.

PECAA Max members who participate in the Dry Eye Partners program will receive: customized dry eye strategy planning and implementation; clinical and staff education; equipment and treatment selection assistance; facility layout consultation; marketing implementation and referral outreach; local Peer-to-Peer events focused on dry eye management; and competitive pricing with IncentivEYES® Rebates.

Additional information about the extended Vision Exam Rebate and PECAA Dry Eye Partners is available at the links provided, and attendees at Vision Expo West are invited to connect with PECAA in person by stopping by booth #P13086.

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About PECAA
PECAA is the nation’s largest community of independent eye care professionals delivering ‘The Power of Independence’ by providing members access to 200+ vendor partner programs, a customizable suite of industry-leading business advisory services, and strong connection to a community of growth-minded peers offering a network of support. It is the only membership group in the country that combines the advantages and scale of an eye care buying group with the community and insight of a doctor alliance to enable each independent to connect, build and prosper in the way that best supports their unique goals. For more information, visit pecaa.com or call 800.959.2020, option 3.

About VSP Vision
At VSP Vision, our purpose is to empower human potential through sight. As the first national not-for-profit vision benefits company, this is what drives everything we do. For nearly 70 years, VSP has been the leader in health-focused vision care. Every day, the people that power our complementary businesses—VSP® Vision Care, Marchon Eyewear, Inc., Visionworks®, Eyefinity®, Eyeconic®, VSP® Optics, and VSP® Ventures—work together to create a world where everyone can bring their best vision to life. That means providing affordable access to eye care and eyewear for more than 85 million members through a network of more than 42,000 doctors. It also means expanding access to vision care to those disadvantaged by income, distance, or disaster through VSP VisionEyes of Hope®. To date, more than 4 million people in need have received access to no-cost eye care and eyewear through one of our Eyes of Hope programs. Learn more about how we’re reinvesting in greater vision, health, and opportunities for all at vspvision.com.